“Eastern Region Is Pink 18” launches for early breast-cancer detection
A Dammam health campaign involves public and private organizations to promote early detection and regular screening.
Akhbar Al Watan 24

The Eastern Region launched “Eastern Region Is Pink 18” to raise breast-cancer awareness and emphasize early detection among women.
The campaign includes awareness programmes, events and early-screening examinations, alongside partnerships with government and private organizations to broaden its reach.
It aims to raise community awareness and encourage regular screening, supporting earlier identification of cases and improved medical management.