Saudi dates reach more than 125 countries as international council presents Kingdom's experience in Tunisia
The Saudi sector has evolved into a system linking agriculture, manufacturing and marketing, with attention to product quality, packaging and branding.
Editorial Team
Akhbar Al Watan 24 — Tunisia
Dr. Eman Al-Furaidi, director-general of strategy and business development at the International Dates Council, presented Saudi Arabia's experience in developing its palm and dates sector at an international workshop in Tunisia on global date marketing and success stories.
The presentation examined the Saudi sector's development into a system linking agriculture, manufacturing and marketing, with attention to product quality, packaging and branding to improve competitiveness and reach consumers worldwide.
According to the National Center for Palms and Dates, Saudi production exceeded 1.9 million tonnes in 2025, with more than 37 million palm trees. Exports totaled approximately SAR 1.938 billion, up 14.3% from 2024, and Saudi dates reached more than 125 countries.
The presentation also addressed e-commerce, international partnerships and product development in expanding markets. The workshop discussed growth opportunities and marketing challenges facing producing countries.
Source: Saudi Press Agency (SPA).